This survey is issued together with the fifth new wealth of the best analysts, the best sales managers, fund managers questionnaire, 532 respondents, including the raised funds, fund managers, Chief Investment Officer, Research Director, researcher and social security funds manager, investment and research representatives of the insurance asset management companies as well as QFII. They are mainly located in Beijing, Shanghai and Shenzhen, the control of total assets of more than 3 trillion yuan. Character, these movers and shakers in China’s capital market is also a luxury consumer force in the “middle class” can not be ignored one.

Like many emerging things process, the evolution and development of luxury Replica Breitling watches goods in China is also deeply marked by the stigma of “Chinese characteristics”. Private jets and yachts may still be a variety of wealth standings top rich patent, however, the majority of the aspects of life of luxury, the middle class is absolutely the main. According to AC Nielsen data, at this stage, the luxury brand in order to gain a firm foothold and even profit in China, the most important is to keep an eye on 15 million, annual revenues of more than 25 million middle-class wallets. Our survey shows that more than half of the respondents earning more than $ 500,000, up to 94% of people with master’s and doctoral degrees, age 35-44 (73%). Brand preference for capital circles, showing their interpretation of the luxury, in part, depicts the consumer behavior and lifestyles of thousands of “property” the same middle-class people.

Luxury two most important constitutes in the eyes of the capital circles, history and technology. Respectively 31% and 25.3% chose “a long history, strong heritage” and “material excellent, sophisticated technology (Figure 1). The winter of 2006, we interviewed some of the luxury brands, the president of the Asian region have pointed out that China’s luxury market is still in the training stage, the consumer education is their primary task. In the Hermes store in Beijing, it was once bought 600,000 yuan worth of porcelain, complete ignorance of the most famous brands started to produce saddle Birkin bag and scarf.

Luxury consumption in China as a book title of the “extravagant worship syndrome, the LOGO pay homage to ignore the essence of luxury: the history and culture. Clearly, the survey shows that, at least in the capital circle, the mouth of the luxury brand “education consumers” seem to bear fruit, the capital circle of those who have already agreed to the importance of culture and history of the luxury brand. The basis of the emphasis on quality and service (16.1%), while 13.7 percent of the respondents who selected “brand reputation, reveal the identity, the symbolic role of the luxury goods are still affecting the purchasing decision.

Luxury qualities valued by the capital circles, is also reflected in the choice of different objects. Armani nearly 1/4 of an absolute advantage in one of the most respected clothing brands, has become the preferred capital circles (Figure 2). 2002 in the distribution of the Armani are latecomers, but the number of outlets increased rapidly, and increase brand under a generous understanding of the degree of, not only Armani personally fashion show to China in the Shanghai Bund III, there are approximately 11,150 m2 flagship store. According to the official website, currently has five of six adult clothing brand in Chinese stores, a total of 22, followed by the creation of four but also in Xi’an, Suzhou and other cities. Together with other non-monopoly outlets, Armani’s retail network in China is paying off. Armani preferences in the eyes of the capital circles, nearly 14% higher than the row in the second bit of Dunhill. At the same time, 10.7% of the respondents on the Armani leather soft spot.

Leather goods brand preferences, the LV when still allow, pulling in 16.5% of the proportion of the capital circle of the most respected leather goods and accessories brand to hold the event (Figure 3). LV opened its first store in Beijing in 1992 to 18 stores in 2007, the LV has pulled to the front of the two cities. In 2008, the LV will be in China’s new open 10 stores. For many the true meaning of luxury is also a smattering of people, the LV logo is “I have a luxury” declaration of pride.

Selection of accessories, a total of 35.9% of the capital circles Zhongyi Cartier, the first and second place respectively in the ranking of watch and jewelery / jewelry. Cartier year invested $ 9 million to improve the image in the minds of Chinese consumers, and therefore became the best selling jewelery brand in China. To cultivate the market price is huge, but rewarding.

The proportion of more than 1/5, Tiffany jewelery / jewelry brand ranked top (Figure 5). In recent years, Tiffany has vigorously explore the relative mass market series of low-cost silver in all countries to win the broad market has become typical in the “affordable luxury”. The average price of $ 200 silver sales revenue accounted for 31% of the company’s retail revenue, matched with the most high-end diamond jewelry. This mode of low-end products to high-end brands, robust in much of the luxury goods industry. From jewelry to handbags, to automobiles, luxury brands have branched out into the mass market, in order to expand market share, especially high-end goods to maintain the image of luxury.

BMW joint venture in China, production lines, reduce the entry level, but still boast about its status symbol. In the first five months of 2007, BMW sold 7621 cars, more than 60 percent over the same period last year. In the proportion of male practitioners up to 92% of the capital circles, more than half (57.1%) said that the BMW is a luxury brand they would most like to have.

First to enter the Chinese brands tend to share opportunities, Callaway is a classic. Golf enthusiasts in the 1990s, more than 80 percent of Callaway golf equipment, once the “Callaway” in the name has become a synonym of golf in China. Marketing paradigm shift in the throes of Callaway since 2006, introduced in China is more suitable for Asians to use the full range of product specifications in Asia. In the choice of capital circles, Callaway responsibility and become the first in the golf equipment brand.

In addition, the preference on cosmetics, hotels and banks, the capital circles the most popular brand in turn Chanel, Shangri-La and Merchants Bank.

ChinaJoy been friends every year players will be on the huge exhibition hall and stand the shock luxury manufacturers, at the dawn of the tenth anniversary ChinaJoy, in order to give the audience a pleasant surprise for all the scene, with the Tenth ChinaJoy will use a completely different style of previous exhibition The new pavilion to greet you likeGameFriends, players coming!

Location from the first session of the Beijing Exhibition Center ChinaJoy, the second move to Shanghai New International Expo Center and continue until the ninth session, in a large bright environment, W Hall Department of the scene every year to all gamers deep memories .

To better meet the players in the activities during ChinaJoy requirements, as well as the exhibitors of the exhibition to provide a more perfect environment for the Tenth ChinaJoy will enable Shanghai New International Expo Center Pavilion N series just completed, but with different original Hall , the new N-series exhibition area larger, and the first use of a dark hall design, which means that the Tenth ChinaJoy exhibition there will be more to lighting effects-based booth. Compared to the original hall of the new pavilion will give the player a more comfortable environment to visit, cool in the hot summer to experience the thrill.

Ninth ChinaJoy will BTOB W5 show venues in the museum and get a good number of business meetings results. Tenth ChinaJoy exhibition will BTOB continue the expansion, to build Asia’s largest integrated gaming BTOB district business meetings.

Compared with the major international game show, ChinaJoy foreign understanding of the domestic game has become a bridge and link development, and ChinaJoy change this exhibition, it is from the hardware configuration with the top international show standards, and even in some respects breakthrough beyond.

Will be the new face in the face of the world’s ChinaJoy will continue and the tenth in the kind of surprise? Let us look forward to!

Ubisoft Quebec, to help “Assassin’s Creed: Brotherhood” and “Assassin’s Creed: Apocalypse,” the developer has confirmed that is developing a “3A class” online.

Learned from the recruitment of intelligence, many studios are recruiting elite, such as “chief designer with experience in assisting studio 3A world-class online games popular works.” Ubisoft studio will work with other teams for the integration of resources, togetherGameProduction. In addition, the team will recruit the elite of cloud computing.

This means that the operation will be a 3A level, cloud computing technology with online work.

As the world’s most important game maker Ubisoft is not a small number of huge system of online publishers, and other world’s top manufacturers, such as Activision Blizzard and EA, has been releasedWoWAnd “Star Wars: The Old Republic.”

Although the subject matter is not clear that the online games, but the new theme or include custom themes and development of original works, such as “Assassin’s Creed” series.

Recently, European and American socialGameProduction company Portalarium president, online games, “Ultima Online (UO)” publicly reprimanded the father of Richard Garriott Blizzard and other major gaming companies on the market, called the neglect of social development in the field of casual games. He also said that “World of Warcraft,” the next biggest challenger is not some of the 3A level gaming masterpiece, but from such as Zynga casual game development company, the future social development of the game will gradually swallowWOWLiving space.

Richard Garriott

Richard Garriott said: “Blizzard and EA neglected area of ​​social development of casual games, game company Zynga is currently developing and expanding. Zynga can survive in the market, the only reason is because there is no like EA and Blizzard This highly competitive competition in the company. “Now EA has in the social gaming has made great progress and published, second only to Zynga has become the second largest provider of social games, and Activision Blizzard in this regard has not been any action, so Richard Garriot that Activision Blizzard will ignore this market, their future uncertain.

He added: “The future of the past few years, the development of social casual games may not be much change, but after a period of time, I believe you will see the quality of social casual game content, will be able to major online and traditional comparable to online games, while relying on their own without the game continued to pay the cost of features, it will spread like a virus to, players will gradually leave the field of large-scale online games, casual games into social networking. “

Since 1969, the first sense of the online game “Space Wars” birth, as technology increasingly Shengxing, online games can be described as extraordinarily rapid development momentum, until 1996, the rise of the third generation of online games, the online gaming industry in the true sense gradually into the peak period.

The first FPSGameIn 1974 a product called “Spasim” of the game, it is the first first-person perspective shooting game, and at the time the game also supports up to 32 on the PLATO network’s online gaming, FPS can be described as game of the originator.

What is FPS?

FPS is a first-person shooting game called (the game proper nouns). FPS (First-Person Shooter Game): Strictly speaking, first-person shooter FPS games belong to a branch of ACT, but, like the RTS games, because of its rapid popularity in the world, so that the type of development into a single

FPS games

A Brief History of FPS

While the world’s first FPS game was born in 1974, but then the game screen is just point and line composition, until the 1980s, a variety of FPS games available, and they is the prototype of today’s FPS games, It is also they laid the basic elements of such games and the foundation.

In 1980, a product called “Battlezone” of the game there, it means the game is more like a 3D version of favor or a Pacman maze game, play against the game elements are not many. When to 1986, a called “Aliens” FPS games attracted attention, because of hardware limitations, so the game is still mainly in the scene in the main line, but from the perspective of the game perspective, we have been very close to today’s FPS games.

Early FPS games, the screen dots and lines form primarily by

When entered into after 90 years, with the rapid development of the PC, many PC games also seems to have mushroomed in the fore. The name of the ID software company in 1991, developed its first FPS game, named after its “Hovertank 3D”, which is led by John Carmack developed the first FPS game, its graphics engine is at the time is very strong, while the effect of the screen is also far beyond the 1980s several FPS games.

“Hovertank 3D”

However, with the rapid development of computer hardware, performance is more excellent PC available, which also contributed to the launch of a great ID, known as an early milestone in the FPS FPS game – “DOOM” series. “DOOM” also became the first authorized a reference to the commercialization of the engine to “Doom” as the engine of the game such as “Heretic” and “Hexen”, etc., which develop in the early years of FPS also was a great success, Now that fanatical FPS player in the hearts of Europe and America still has a very high position.

When the true 3D technology starting in the rapid development of computer hardware, driven into being after, Idsoft finally accumulated a wealth of early game development experience, will be “Quake” release available. “Quake”, turned out for a long period of time, it became a FPS game worthy of the lead who is also the new FPS game will be extended to more types of players to group, and formed the number of players in the history of first FPS game to grow hot phenomenon.

“Quake”

“Quake” of this world, all over the world are attracted to a lot of players love to join in this game, and also train a large group of fans and the master of FPS games, including a Ferrari to drive away the Thresh- – the first batch of professional players, the most famous one.

Thresh, Fang Yong Chin, Chinese-American. Born in Hong Kong in 1977, childhood has lived in Beijing for two years, 11 years old with his parents emigrated to the United States. Fang Yong Chin founded GXMedia game Networks. Known as the video game industry, “MichaelJordan”" Do not want to encounter the most online players. ”

1.5 million total prize money of up to NT $ 2011 Battle.net tournament broke out in Taiwan, the top two players selected for 5 days on October 21 and 22 days to the United States to participate in 2011 Battle.net Worldwide Invitational in California, and selected regions around the world the “Starcraft Ⅱ” top players compete for the title of world champion, wins the game system to adopt three wars, the first day of the first half of 16 races ABCD 4 group matches, the results of Taiwan professional gaming league players Sen (Ka-ching), Hui ( Yuan Jinhui), Fzj (Tomiko Ka) and Croly (Lin yi cases) the first to reach the last eight.

It is worth mentioning, 2011 Battle.net tournament by the TeSL Taiwan Taiwan Electronic Sports League is responsible for broadcast and independent build environment in HD, except for the first time with “I, as the media,” co-operation, and the other organizers and together provide Blizzard Entertainment 720P high-definition online than live, by the well-known professional race commentary SoBaDRush (Xuan Qi) and “StarCraft II” female network anchor Bella (Xie Yi-tong) is responsible for commenting on events and broadcast services.

7 regular season games vs. Thermaltake Titan Huayi SPIDER, revenge but was again reversed, Huayi SPIDER won four straight to open season, Thermaltake Titan swallow the longest losing streak in team history. But Thermaltake Titan’s SKTB (Bor-Rong Huang) career struggling to beat the final battle Huayi SPIDER commanding win on the season, “God Emperor” title of Nifi (Liu Yiting) to excellent operating performance of the honorable withdrawal.

Ball 1:0 Jas TVP

HRU 0:1 DS PVT

SKTB 1:0 NIFI PVP

BALL 0:1 NIFI TVP

HRU 0:1 DS PVT

“StarCraft II” the first eight regular-season crowd below the glasses, personal three-game winning streak in international orange bear Lord Sen (Ka-ching) by adding professional gaming league after the first taste of defeat, but people are happy liter steel Hui (Yuan Jinhui) two consecutive defeat, before Hui fragmentation as contact lenses, but also the first hospital on the right eye and even played a local anesthetic before playing, but playing Hui tactical glasses, but its head, for two consecutive Field defeated Sen, to help music rise Steelers won the first three-game losing streak after a win, and declared before the game lost the will to wear orange bear, “maid costumes,” playing the race broadcast commentary Joeman (Weng Jun Ming) has become a tournament next week focus.

Heero 0:1 Gow TVP

Slam 1:0 Bai ZVZ

Sen 0:1 Hui ZVP

Sen 0:1 Hui ZVP

The third round began commanding war by Sen (Zerg) on ​​the altar in Tada Lim Hui (Protoss), both born in the air near point point. Hui start using the operating model: the use of high architectural seal two mine entrances and their own two mines under the hood, Sen is also fast to open second mine, and mine the direction of twelve o’clock the same time secretly put down three mines, make up a large number of engineers. Hui and re-use the same tactic last week: put down the two Stargate, began producing empty vessels ready to attack, and attack with berserker Sen twelve o’clock direction of the mine, the success of the Sen’s two mines and twelve o’clock mine the formation of harassment, but the timely production of a large number of Hydralisk Sen, the Hui’s main void push back. However, Hui quickly Bianzhao, Berserker and the use of assault on Sen’s two consuls mine attack, successfully penetrated the defense and forced Sen Sen’s work out a lot of insects to help defend the two sides battle fierce, Hui continued to add large numbers of troops, and Sen on the two mine cockroaches as breeding grounds are destroyed, together with unsustainable economic famished make an effective counter-arms, had played a GG, Hui qualified to be TeSL beat “Taiwan worm King” Sen’s first person!

With Azeroth to get a comprehensive change, the new “World of Warcraft” community site will also bring many new features recently formally launched, you will be able to see the new blog-style news , newGameGuidelines, the official background story and character background, of course, newForumAnd integrated into the official community website of Heroes feature.

National service has been gradually and the world simultaneously, and in the open after a large disaster, version 4.1, the new World of Warcraft community is also about to open.

Netease Forum Announcements

With Azeroth to get a comprehensive change, the new “World of Warcraft” community site will also bring many new features recently formally launched, you will be able to see the new blog-style news , the new guidelines of the game, the official story background and character background, of course, the new official community forums and integration into the function of the Armory site.

In the new community site and forums on the line after the original’s official website and the official forum will close. You are in the original release of the official forum post will not be automatically transferred to the new forum. So if you think there is any original official forum of information worth preserving, then we recommend that you save on their own. We will also be possible to maintain the original forum open for some time, so you can make the data transfer.

World of WarcraftBo also released the official micro-new community of screenshots:

16-year-old South Korean student Cuixian Min (transliteration pseudonym) sitting at a computer, engrossed playingGame, A play that is ten hours. Parents will dye his Internet addiction for many years into the “save the brain clinic” in the hope kick the addiction. This clinic opened in early May this year, is located 120 km south of Seoul at the state psychiatric hospital public hospital, is South Korea’s first specialized addiction treatment clinics, mainly for young people, also receives an adult.

Clinic First through questionnaires, brain image scans and psychological tests to determine whether the dye Internet addiction treatment.

If confirmed, the clinic offers a five-week treatment program, including on the collective lessons, art therapy, drug therapy, supplemented by neural feedback and transcranial magnetic stimulation.

Neural feedback with the cerebral cortex of brain electrical activity rhythm instrument feedback will be out of training specific brain electrical activity to control the central nervous system activity. Transcranial magnetic stimulation, magnetic signal through the skull to stimulate the nerve cells for the treatment of depression.

Lee Jae clinics charge of $ (phonetic) told Agence France-Presse correspondent: “All the testing and treatment programs in line with science, has a proven efficacy.”

Testing and treatment costs less than $ 1,800, if there is insurance, they need to pay about585Dollars.

Lee Jae said that, although addiction is not included in scope of mental disorder, the problem in Korean society has “deep-rooted.” South Korean government estimates that 4860 million people nationwide, about 200 million people have Internet addiction, in which 87.7 million people aged 9 to 19 years old.

Cui Xianmin wearing a gown, he said: “play online games fun, exciting, and gratifying, and I think is how to play when not being interrupted.”

His addiction began 9 years old. Time to get the computer monitor, he punched the windows broke his parents’ room; he was stealing money go to Internet cafes, and even play a few hours, hungry bowl of noodles.

Lee Jae said that, early last year, a 31-year-old man in Internet cafes playing games with 780 hours, only to pause when necessary, after the parents into the hospital.

Newly recruited in May, in advance of the arrival of summer, and looking out hot, sunny climate, I believe many people are too lazy to go out, hide in air-conditioned rooms, open the computer, enter the world of online games summer enjoy the cool air.

“Bubble warrior” gun of the world a cool summer

“Bubble warrior,” the familiar role of holding a variety of different styles, different powerful water gun to play against the lovely, with the role to include somersaults, climbing wall and other movements, and even dancing, gun battle in the middle of summer will bring give us the slightest chill.

“Fantasy Westward Journey” ice and snow feel

Luzhou North club, located in the most northern end of the dream world. Luzhou North all over the north no one has yet to achieve, here is frozen year-round, hot day when the depth of feeling is very cool. Because there is always able to find unexpected treasures. Therefore, there is always someone wandering bored, hot, when the window when the snowman, snowball fight is no longer a dream.

“World of Warcraft” dead glacier ice cap rampant

Lich King Arthas in Icecrown living in Kil imprisoned Ner’zhul to frost trap thrown from the sky above the glacier, called for the formation of this huge ice tower ice crown. The time when it fell from the sky, even the gray hills of the bears were all strange to see a blinding light flashed in the sky, the day when the heat went shook it.

“Fast chat” to create the holiday glacier

When you enter the Tianshan Mountain glacier, the pleasant to the eye of the scene is a piece of ice and snow. Low temperature below zero degrees Celsius, criss-crossing the ice, the ice there Dishuichengbing kiln, so here are a cool summer choice. If you think watching the ice is too boring, too dull look icefall? You can also rein in the fake fairy, complete the game in a variety of tasks. So both watch and play as one of the Tianshan Mountains, glaciers, that will be your best in the summer.

Of course, this summer, a summer resort not only to the few, the fantasy game world, players should have more places to explore, in the end, what is the best for them, players have to rely on their own to explore. This summer, let us behind closed doors, deep houseGamesWorld.

Game market in Korea, in addition to “World of Warcraft” has achieved substantial success, other overseasGamesBasically not much success, but even so, in order to prove the value of the game, these have encountered setbacks and failures of the game will once again enter the South Korean online game market.

Currently in Korea, in addition to “World of Warcraft” a great success, other foreign online games have not been able to obtain evidence of any substantive success. And launched the series in the previous online games are the final end to defeat. In order to prove the value of the game, they have encountered setbacks and failures of the game will once again enter the South Korean online game market.

First of all, the Russian production of Astrum Online Entertainment has developed the “allods ol” through the Korean CJ E & M companies to meet with South Korean players. As a SF MMORPG type of online game, its predecessor is “Rage of Mages” stand-alone version of the game.

“Allods ol” Game of the original painting

This game is a lot of overseas players get positive comments and positive, then the South Korean company CJ E & M President Palace Hoon told reporters that “we will feature the original single version of the game fully integrated into the network version of the game, so I hope once Players who played stand-alone version of the game to give more support and attention. we must be very satisfied with this Internet version of the game works ”

Once in overseas countries and operates through a monthly subscription fee within one month there are 100 servers in the “Rift” has CJ E & M and South Korea signed a cooperation agreement. Expected to be soon time to meet formally with the South Korean players.

“RIFT” Game of the original painting

The new online game company from the United States Trion World Network developed a 3D MMORPG, 2009 年, once appeared on the E3 to a good quality to win universal praise. April 27, 2010 the game by the “crack: Te Lana heroes” (RIFT: Heroes of Telara) changed its name to “crack: Te Lana domain of God” (RIFT: Planes of Telara)

ArenaNet, developed by the United States produced large MMORPG “Guild Wars 2″ will also be logged on to South Korea early next year. The game also was the predecessor of the cumulative global sales reached seven million records, “Guild Wars” follow-up work. 4 years in the development of game time, a total of 250 staff and more than 36 million U.S. dollars investment in production costs.

Earlier during the meeting at GDC 2010 is the official organizing committee as the “Best Online Game” works the title game this fall is expected to be officially launched in the United States, and then landed in the first half of next year, South Korea.

There are many models will work overseas, landed in online games to the Korean market to wait for players to experience rating, this challenge will continue for a long time to get the final success or failure of the results.